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HOT OFF THE PRESSES: CalPrivacy Brings First Action Against A Data Broker Under Both ...

Published

18 August 2026

Topic

regulatory

◆ Sectors

Data & AnalyticsRegtech

◆ Geography

United States

◆ Source

Read at mondaq.com →

◆ Verified

Fusion42 · 18 August 2026 · Fusion42 review

The California Privacy Protection Agency has taken enforcement action against Iowa-based data broker LocateSmarter LLC for failing to register timely and unlawfully requiring partial Social Security numbers from Californians to exercise opt-out rights, marking the first such action under both the California Consumer Privacy Act (CCPA) and the Delete Act with a fine of $116,490.

This Wire brief sits within Fusion42's coverage of Data & Analytics and Regtech, and 3 sources have reported it between 18 Aug 2026 and 19 Aug 2026.

◆ ◆ The Wire takeaway

Data brokers now face greater risk of enforcement under California's privacy laws. You must verify your registration and data collection practices immediately to avoid costly fines and operational disruption.

◆ Coverage

3 sources · first reported 18 Aug 2026 · latest 19 Aug 2026

◆ Related on Wire

◆ Topics

Data & AnalyticsRegtechcalprivacyccpadelete-actdata-brokersprivacy-enforcement