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ICYMI: California takes historic action against data brokers

Published

13 August 2026

Topic

regulatory

◆ Sectors

Regtech

◆ Geography

United States

◆ Source

Read at gov.ca.gov →

◆ Verified

Fusion42 · 13 August 2026 · Fusion42 review

California has taken historic enforcement action against data brokers under its Delete Act and California Consumer Privacy Act, including the first action against LocateSmarter LLC for requiring sensitive personal information to opt out of data sales. The state also requires brokers to register and process deletion requests through a centralized platform, enhancing Californian consumer control over personal data.

This Wire brief sits within Fusion42's coverage of Regtech, and 7 sources have reported it between 4 Aug 2026 and 16 Aug 2026.

◆ ◆ The Wire takeaway

You now face a market where California enforces tough new rules on data brokers and centralises deletion requests through DROP. If your product handles personal data in the US, adjust your compliance to avoid costly fines and lost California customer access.

◆ Coverage

7 sources · first reported 4 Aug 2026 · latest 16 Aug 2026

◆ Related on Wire

◆ Topics

Regtechdata-brokerscalifornia-privacyconsumer-data-rightsdelete-actccpa-enforcement