Smaller UPI apps urge NPCI to rethink UPI Meta launch, warn of deeper PhonePe-Google ...

Smaller UPI payment app providers are formally objecting to NPCI's approval of Meta's UPI integration, arguing it will entrench PhonePe and Google Pay's duopoly by giving Meta preferential distribution channels unavailable to rivals. The developers warn that Meta's scale and Facebook/WhatsApp user base will accelerate market concentration in India's payment infrastructure.

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