← Back

Wire · regulatory

CMA's new Unfair Contract Terms Guidance is here: what's changed and what your ...

Published

29 July 2026

Topic

regulatory

Sectors

Generalist

Geography

United Kingdom

Source

Read at lewissilkin.com

Verified

Fusion42 · 29 July 2026 · Fusion42 review

The UK's Competition and Markets Authority (CMA) has published its final guidance on Unfair Contract Terms, which will serve as its enforcement standard. This follows the introduction of the DMCC Act 2024, granting the CMA direct powers to fine companies up to 10% of their global turnover for non-compliance, with a key clarification that non-transparent terms can be penalised even if they are not deemed unfair.

This Wire brief sits within Fusion42's coverage of Generalist. Wire is Fusion42's founder-focused intelligence feed: each story is connected to the funds and startups it names — every one with a live profile on Raise or Scout — so founders can follow the capital and the momentum behind the headline rather than just the headline itself. Wire analysis is one of the live surfaces Arthur reasons over.

◆ The Wire takeaway

Your UK customer contracts just became a 10% global revenue liability. The CMA is now hunting for unclear terms and can fine you without going to court, so get your legal team to audit them against its new guidance today.

Related on Wire

Topics

Generalistcmauk-regulationconsumer-contractsb2c-compliancedmcc-act