Wire · regulatory
Drip, Drip... Fine? The CMA Targets Drip Pricing Again
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Fusion42 · 20 August 2026 · Fusion42 review
The UK's Competition and Markets Authority (CMA) has intensified enforcement against drip pricing, securing nearly £2 million in consumer refunds and imposing £6.2 million in fines since new powers took effect. Three new investigations, including one into Trainline, have been launched focusing on transparency of mandatory fees in consumer pricing.
This Wire brief sits within Fusion42's coverage of Other, and 2 sources have reported it between 19 Aug 2026 and 20 Aug 2026.
◆ ◆ The Wire takeaway
You must urgently review how your pricing presents fees to avoid costly fines and investigations. The CMA has made it clear that any mandatory charges must be included in the headline price shown to your customers.
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2 sources · first reported 19 Aug 2026 · latest 20 Aug 2026
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