Wire · regulatory
New Jersey Enacts Sweeping Data Broker Law That Could Affect More Businesses Than Expected
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Fusion42 · 22 July 2026 · Fusion42 review
New Jersey enacted Assembly Bill 5328 on 30 June 2026, establishing a data broker regulatory framework that extends beyond traditional data brokers to include any business selling or licensing consumer personal information—even those without a primary data business model. Companies face annual registration fees up to $1.5 million and must comply by the operative date.
This Wire brief sits within Fusion42's coverage of Cybersecurity, and 2 sources have reported it between 22 Jul 2026 and 23 Jul 2026.
◆ ◆ The Wire takeaway
If you've ever sold customer data—through marketing partnerships, analytics, affiliate deals, or loyalty programmes—New Jersey now classifies you as a regulated entity with fees up to $1.5m annually. You have weeks to audit every place consumer information leaves your organisation and decide whether to register or cut those revenue streams.
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2 sources · first reported 22 Jul 2026 · latest 23 Jul 2026
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