Wire · regulatory
Apple updates EU App Store rules: new commissions start October 1
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Fusion42 · 19 August 2026 · Fusion42 review
Apple will implement new App Store commission rates in the EU starting October 1, 2026, establishing 26% for in-app purchases, 20% for alternative payment providers, and 15% for purchases via external links, alongside new child-safety rules and compliance with the Digital Markets Act.
This Wire brief sits within Fusion42's coverage of Consumer, and 2 sources have reported it between 18 Aug 2026 and 19 Aug 2026.
◆ ◆ The Wire takeaway
You must rework your EU app pricing and payment strategy now as Apple fixes commission tiers and locks payment methods for a year. This rule traps you in a payment model, so pick your revenue path carefully before October.
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2 sources · first reported 18 Aug 2026 · latest 19 Aug 2026
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