Wire · opportunities
China's $900b live commerce market nears US e-commerce scale
◆ Sectors
E-commerce
◆ Geography
China
◆ Source
◆ Verified
Fusion42 · 27 August 2026 · Fusion42 review
China’s live commerce market reached approximately $900 billion in 2025, nearly matching the US e-commerce market, with forecasts projecting growth to $1.8 trillion by 2030 driven by the integration of physical retail, e-commerce, and social platforms.
This Wire brief sits within Fusion42's coverage of E-commerce.
◆ ◆ The Wire takeaway
China’s live commerce surge resets global retail expectations and opens a path for you to harness combined digital and physical sales channels to expand consumer reach.
◆ Coverage
1 source · 9 Aug 2026
◆ Related on Wire
◆ Topics
E-commercelive-commercesocial-commercee-commercechina-marketasia-pacificretail-innovation