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Apple Overhauls EU App Store Policies to Settle Long-Standing Antitrust Dispute

Published

18 August 2026

Topic

regulatory

◆ Sectors

Consumer Apps

◆ Geography

Europe

◆ Source

Read at tradingview.com →

◆ Verified

Fusion42 · 18 August 2026 · Fusion42 review

Apple has significantly revised its EU App Store policies to resolve antitrust issues and comply with the Digital Markets Act. The company reduced its in-app purchase commission to 26% and introduced a 5% fee for digital transactions on third-party marketplaces, while also implementing strict safety protections for underage users.

This Wire brief sits within Fusion42's coverage of Consumer Apps, and 8 sources have reported it between 18 Aug 2026 and 25 Aug 2026.

◆ ◆ The Wire takeaway

EU app developers gain new options to combine Apple and third-party payments, opening market access and cutting fees. You need to rethink your app’s payment design to seize this rare EU market flexibility and avoid cost traps.

◆ Coverage

8 sources · first reported 18 Aug 2026 · latest 25 Aug 2026

◆ Related on Wire

◆ Topics

Consumer Appsapp-storeeu-regulationantitrustdigital-markets-actdeveloper-feesconsumer-protection