Hyundai to Take Full Ownership of Boston Dynamics From SoftBank

Hyundai acquires SoftBank's remaining 10% stake in Boston Dynamics for ~$335m, making it a wholly owned subsidiary. Hyundai plans to deploy Atlas humanoids at its Georgia car plant from 2028, beginning with parts sequencing and expanding to component assembly by 2030. If you're building robotics for factory floors, you now have one fewer buyer and one fiercer competitor. Hyundai just moved from customer to owner-operator, and when the automaker next to you calls looking for a robot, they'll compare you to the one Hyundai already owns.