Wire · regulatory
The EU's Digital Product Passport is coming: Are you ready?
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Fusion42 · 29 July 2026 · Fusion42 review
The EU is introducing a "Digital Product Passport" (DPP) under its Ecodesign for Sustainable Products Regulation. This will require most physical goods sold in the EU to carry a digital record of their lifecycle and sustainability data, making this information accessible to consumers, businesses, and regulators via a data carrier like a QR code.
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◆ ◆ The Wire takeaway
The EU has just mandated a data layer for every physical product sold in its market. If you build supply-chain or sustainability reporting software, you are no longer selling an add-on; you are selling the price of market access.
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