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Wire · operational-macro

Natura Appoints Alessandro Carlucci CEO as João Paulo Ferreira Steps Down

7 September 2026 · By · Wire by Fusion42

Published

7 September 2026

Topic

operational-macro

◆ Sectors

Beauty Tech

◆ Geography

Brazil

◆ Source

Read at globalcosmeticsnews.com →

◆ Verified

Fusion42 · 7 September 2026 · Fusion42 review

Natura appoints former CEO Alessandro Carlucci to lead the company starting October 1 as João Paulo Ferreira steps down after a decade. This leadership change marks a shift from consolidation to renewed growth and expansion across Latin America.

This Wire brief sits within Fusion42's coverage of Beauty Tech.

◆ ◆ The Wire takeaway

Your market in Latin America is shifting from stabilisation to growth as Natura's leadership pivots to expansion. Expect renewed opportunities for partnerships or sales in Brazil and surrounding markets this quarter.

◆ Coverage

1 source · 7 Sep 2026

◆ Related on Wire

◆ Topics

Beauty Techleadership-changegrowth-strategylatin-americabeauty-tech