Wire · market
AI agents are already shopping, but new research suggests most merchants are not yet ready -
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Fusion42 · 1 September 2026 · Fusion42 review
The IDC InfoBrief highlights the rise of AI shopping agents reshaping commerce by 2030, projecting $500 billion replatforming of digital spending and a 10x growth in agent use among Global 2000 companies. Most merchants are unprepared for the shift, risking loss of market share unless they improve data quality and adopt open, flexible commerce platforms.
This Wire brief sits within Fusion42's coverage of E-commerce.
◆ ◆ The Wire takeaway
AI agents are shifting who gets found in digital commerce; you must clean your product data and ditch closed platforms now or lose 25% of your market to more adaptable rivals.
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1 source · 4 Aug 2026
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