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Treasure AI takes on two martech headaches at once
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Fusion42 · 6 October 2026 · Fusion42 review
Treasure AI launched Personalization Studio, empowering marketers to build and manage real-time website personalisation without relying on technical teams. The company also introduced an engagement-based pricing model linking email costs to customer actions rather than message volume.
This Wire brief sits within Fusion42's coverage of Martech and AI Frontier Models.
◆ ◆ The Wire takeaway
You can now launch personalised web campaigns yourself without waiting on data teams, cutting time and dependencies. Switching to engagement-based email pricing means your marketing spend better matches customer actions, opening new pricing negotiations.
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1 source · 6 Oct 2026
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