Tech watchdogs cry foul as Google's adtech monopoly left intact by judge

A US federal judge ruled against breaking up Google's digital advertising monopoly but imposed measures requiring data sharing and appointing an independent antitrust monitor. The decision limits remedies to six years and allows Google to maintain control over its AdX marketplace, drawing criticism from industry watchdogs who say the ruling fails to address Google's anticompetitive behaviour fully.

This Wire brief sits within Fusion42's coverage of Adtech, and 25 sources have reported it between 2 Sep 2026 and 1 Oct 2026.