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Wire · operational-macro

Site Selection Shift: Cost Is Out, Resilience Is In

Published

21 September 2026

Topic

operational-macro

◆ Sectors

Industrial

◆ Geography

United States

◆ Source

Read at freightwaves.com →

◆ Verified

Fusion42 · 21 September 2026 · Fusion42 review

Manufacturers are shifting site selection from low-cost optimisation to resilience, prioritising energy availability, labour, logistics, and geopolitical risk. North America benefits from energy advantages, but local opposition delays key industrial projects like an aluminum smelter in Oklahoma.

This Wire brief sits within Fusion42's coverage of Industrial.

◆ ◆ The Wire takeaway

You must treat site selection as a resilience game, not a cost game. The energy advantage in the US opens markets for manufacturing but expect local opposition to slow projects unless you lock community support early.

◆ Coverage

1 source · 21 Sep 2026

◆ Related on Wire

◆ Topics

Industrialreshoringenergy-costsnimbyismsupply-chainindustrial-development