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Orchestration is the new challenge for CX in the age of AI agents

Published

26 August 2026

Topic

opportunities

Sectors

Enterprise SoftwareAI Agents

Source

Read at venturebeat.com

Verified

Fusion42 · 27 August 2026 · Fusion42 review

Enterprises rushing to deploy AI agents on legacy customer experience (CX) systems face orchestration challenges, lacking a shared context to coordinate AI, humans, and data seamlessly across channels, prompting a shift in strategic priority from automation to integrated AI orchestration.

This Wire brief sits within Fusion42's coverage of Enterprise Software and AI Agents.

◆ The Wire takeaway

You need to stop treating AI as a bolt-on and build integrated CX platforms that coordinate AI agents, human staff, and data fluidly across channels. This orchestration layer is where efficiency gains and customer satisfaction will now come from.

Coverage

1 source · 26 Aug 2026

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Topics

Enterprise SoftwareAI Agentsaicustomer-experienceorchestrationautomationlegacy-systems