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Thailand proposes broader rules for e-commerce platforms with market power
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Fusion42 · 4 November 2026 · Fusion42 review
Thailand’s Trade Competition Commission has proposed new regulations for e-commerce platforms with a market share of 10 percent or more, mandating user identity verification, monitoring of product legality and safety, biannual compliance reports, transparent and cost-based fee structures, and restrictions on promoting affiliated delivery services. The public consultation on this draft runs through December 3, 2026.
This Wire brief sits within Fusion42's coverage of E-commerce.
◆ ◆ The Wire takeaway
You face new costs and compliance duties under Thailand’s draft rules for dominant e-commerce platforms, including strict fee controls and seller fairness requirements. Adjust your service pricing plans and review partnerships with delivery providers before the December consultation closes.
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1 source · 4 Nov 2026
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