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Wire · operational-macro

How big is Apple Pay? US payment giant to enter India as UPI dominates digital payments

19 September 2026 · By · Wire by Fusion42

Published

19 September 2026

Topic

operational-macro

◆ Sectors

Fintech

◆ Geography

India

◆ Source

Read at businesstoday.in →

◆ Verified

Fusion42 · 19 September 2026 · Fusion42 review

Apple Pay is set to launch in India in October 2026, starting with credit cards from Axis Bank, entering a market dominated by the Unified Payments Interface (UPI), which handles the majority of digital payment volumes and users in India.

This Wire brief sits within Fusion42's coverage of Fintech, and 14 sources have reported it between 18 Sep 2026 and 2 Oct 2026.

◆ ◆ The Wire takeaway

You face pressure from Apple's entry that targets India's credit-card payments, not UPI transactions yet. Your fintech could exploit gaps between Apple Pay's tap-to-pay and India's dominant UPI ecosystem.

◆ Coverage

14 sources · first reported 18 Sep 2026 · latest 2 Oct 2026

◆ Related on Wire

◆ Topics

Fintechapple-payindia-launchupidigital-paymentscredit-cards