Wire · operational-macro
Banking: Despite UPI, cash dominates transactions in rural and semi-urban India
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Fusion42 · 18 August 2026 · Fusion42 review
Despite the growth of digital payments like UPI, cash remains the dominant form of transactions in rural and semi-urban India, with the RBI managing a large currency circulation and focusing on maintaining public trust in cash.
This Wire brief sits within Fusion42's coverage of Fintech.
◆ ◆ The Wire takeaway
You must navigate a hybrid payments market where cash still rules especially outside big cities. Digital payment firms targeting rural India face a clear signal: cash management and trust are still critical battlefields.
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1 source · 18 Aug 2026
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