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Capital.com's Prokopenya Wants To Remove the AI Vocabulary Tax

Published

13 August 2026

Topic

opportunities

Sectors

Fintech

Geography

United States

Source

Read at financemagnates.com

Verified

Fusion42 · 13 August 2026 · Fusion42 review

A Stanford and MIT Sloan study finds AI financial advice benefits those experienced in using AI and with financial literacy, while novices see poorer outcomes. Capital.com's founder Viktor Prokopenya highlights the need to overcome the AI language barrier to democratise financial advice and warns of an emerging market selling prompts rather than advice.

This Wire brief sits within Fusion42's coverage of Fintech.

◆ The Wire takeaway

You face a new barrier: making AI financial advice usable means teaching your users to ask the right questions, not just building the AI itself. Poor questions lock out novices and create a market for selling prompts, so you must include coaching or risk losing less experienced customers.

Coverage

1 source · 13 Aug 2026

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Topics

Fintechai-financial-advicefinancial-literacy-gapprompt-engineeringfintech-democratisation