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Wire · regulatory

Snap faces up to 250,000 euros per breach over My AI chats used for ads

Published

26 September 2026

Topic

regulatory

◆ Sectors

Consumer

◆ Geography

Germany

◆ Source

Read at ppc.land →

◆ Verified

Fusion42 · 26 September 2026 · Fusion42 review

The Regional Court of Cologne barred Snap Group Limited from using personal data collected via My AI chatbot for advertising without legal basis, banned pre-ticked consent boxes, and outlawed the default selection of alcohol and gambling ad topics for minors in Germany, imposing penalties up to 250,000 euros per breach.

This Wire brief sits within Fusion42's coverage of Consumer.

◆ ◆ The Wire takeaway

You face sharp limits on using chatbot conversations for targeted ads in Germany, with costly penalties for non-compliance. Review consent mechanisms and ad topic settings for minors immediately to avoid fines.

◆ Coverage

1 source · 26 Sep 2026

◆ Related on Wire

◆ Topics

Consumergdprconsumer-protectionad-techchatbotdata-privacy